Analyst at Buzz Marketing Group argue that smartphones and
tablets Apple among teenagers are no longer considered "cool." The
survey found that American teenagers was fashionable Samsung phones and tablets
Microsoft Surface.
" Teenagers suppose that Apple blown away," -
aforesaid the researchers Buzz selling cluster.
Kids do not want to be like the older generation that
prefers "apple" products. Instead, they need a modern phone, and not
inherited from the parents of the old iPhone. Android smartphones are equipped
with a large screen and cheaper, say experts on the reasons why young people
are increasingly looking towards devices Samsung.
Specializing in youth marketing company believes that this
is a dangerous trend for Apple, which may have a negative impact on sales
iPhone and iPad in both the short and long term. After all, teens will soon
rise, are expected to become economically active population, while maintaining
attachment to gadgets Samsung and Microsoft.
On the other hand, the iPhone and iPad do usually older and
wealthier because Apple gadgets are more expensive than the average
"Google phone" or tablet Android. According to studies, the average
age of the owner of Android-devices - from 18 to 34 years.
Are iPhone and iPad «cool" as they accustomed, does one
think?
