One in five Chinese dreams of Mac

According to a survey Morgan Stanley, more than 20% of Chinese users are willing to exchange your old PC to a Mac. By the degree of "desire" to overtake Apple Soup in China all the other brands. At the same time the share of China accounted for 16% of sales in Apple last reported quarter, representing a monetary value of about $ 4.5 billion. The Chinese market is the second largest market for "apple" of the empire after the United States.

To date, there is a local leader of the vendor - the company Lenovo. Computers of this brand uses 31% of respondents. Second place at HP - 11%. South Korea's Samsung became the supplier of PCs for 10% of people in China, and 9% - for Asus, the remaining 39% divided by other manufacturers, including Apple c 5%. The latter could easily increase the share if it were not for one thing: most of the Mac are much more of the $ 600 that consumers are willing to pay for the computer. The study confirmed that at current prices, quite a few respondents actually buy a Mac. However, if all participated in the survey Morgan Stanley switched to Chinese Apple-PC, the American manufacturer Lenovo was second supplier in the country.

Earlier this year, Apple CEO Tim Cook, in an interview with Bloomberg said that he had never seen a country with such a large middle class, whose members so love to buy products Apple. "In China, the limit of development may only sky" - says Cook.

Some experts believe that if Apple paid more attention to China, it could make it even more impressive results.