According to analysts, the supply of "pill" in 2012 reached 107.4 million units, while the previously known number 106.1 million. Thus, we can state the continuing rapid growth of the segment plates, and, both in terms of increasing the number of models from different vendors, and the growth of their respective owners.
In IDC expects an increase in the share of the iPad on the market, and mainly due to the models on the software platform Android, the popularity of which, respectively, a slight decline. According to experts, the market share of Android-“tablet” to be reduced from 38.7% last year to 36.5% this year. At the same time the share of iPad, will grow in 2012 to 62.5% against 58.2% a year earlier.
According to estimates IDC, in the first quarter of 2012 average price of Tablet PCs was $ 386, up 21% compared with the same period last year, when the unit cost on average $ 489. Analysts say that this price is a major factor motivating buyers to purchase a tablet that is different from the iPad.
It should be noted that in the published forecast does not include tablet PCs based on Windows 8, which will appear in the calculation of IDC, starting with the upcoming quarter.
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