AMD did not rush to lower prices for its 3D-maps of a 28-nanometer GPU in response to the release of the first model, the new generation by NVIDIA. Perhaps the superiority of NVIDIA GeForce GTX 680 on AMD Radeon HD 7970 AMD does not seem too convincing. Perhaps the volume of deliveries 28-nanometer production lags behind demand. Somehow, over time, AMD will still need to go for lower prices in order to strengthen its position before the release of the following models the architecture of NVIDIA's Kepler and support the demand, when no longer affect the novelty effect.
According to sources, AMD is already preparing the first stage to reduce the price of 3D-card series Radeon HD 7900. As stated, the new recommended price model of Radeon HD 7970 will equal $ 489, Radeon HD 7950 - $ 394. This means that the older model cheaper at $ 60 (now its recommended price is $ 549), and the youngest - to $ 55 (it is now worth $ 449). From a psychological point of view, the price will go to another step of perception - with "more than $ 500" to "$ 500" and "more than $ 400" to "$ 400".
And cheaper model Radeon HD 7770. But not so much in absolute terms - for $ 15.
When the new prices will be announced, the source is not reported.
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